Work Package 4 involves the development of four main initiatives:
1. Staff training, a training program dedicated to the staff of each university involved in technology transfer in order to enhance existing skills and build new ones (some topics covered by the training are, for example: intellectual property protection tools, stakeholder engagement, search for investors and external partners etc.).
2. Entrepreneur's Journey, dedicated to students, professors and researchers that pursues the goal of facilitating the spread of "entrepreneurial culture" within the network's nine partner universities, promoting and supporting the birth of startups and university spin-offs. The Program has an annual cadence and is developed in five phases:
- Inspiration Days: online meetings dedicated to the presentation of success stories aimed at inspiring the members of the EU GREEN network to create businesses;
- Innovation days: two-day competition dedicated to the formulation of innovative business ideas, based on the agrifood and biodiversity clusters. Notably, the University of Parma has been leading the design of the "Innovation Days" in 2024;
- Online Workshops: webinar series on topics such as intellectual property, business development, fundraising, and market access;
- Mentoring Program: online program dedicated to the accompaniment and growth of new business ideas with the involvement of industry experts;
- Sustainable Entrepreneurship Festival: the final event of the Program, which in 2024 was held in Évora, Portugal, where the entrepreneurial ideas developed during the pathway are presented in front of a panel of key stakeholders, aimed at recruiting, training, and final sharing of the entrepreneurial ideas developed during the pathway.
3. Local Innovation Hubs, i.e., the creation of a physical space within each Athenaeum that can promote interaction between internal and external stakeholders on issues of entrepreneurship and innovation.
4. Innovation Mapping Interface, creation of a platform that connects industries and universities, promoting collaboration between the two sectors.
The opportunities generated by WP4 activities are mainly as follows:
- strengthening university-industry linkages in the six research cluster sectors;
- strengthening innovation, entrepreneurship and technology transfer offices with state-of-the-art sustainability procedures;
- learning modalities that promote creativity, innovation and entrepreneurial skills with sustainable impact;
- promotion of shared entrepreneurship-oriented activities and creation of new startups and spin-offs in the area of sustainability;
- development of collaborative responses to regional challenges and dissemination of innovative solutions within the Alliance.
The contact person for WP4 activities is Daniel Milanese